ISPA Profile
Experience ISPA

Tuesday, January 8, 2013

ISPA's Media Event Yields Major Exposure

Kohler Waters Spa is excited to be a sponsor of the annual ISPA Media Event for the 11th year this August. Every year that we have participated, the ISPA Media event has provided Kohler Co. with special opportunities to reach national media based on the east coast. In the relaxed setting, we are able to showcase the Kohler Co. Hospitality & Real Estate offerings from our Kohler Waters Spa – located in Kohler, Wisconsin; Burr Ridge, Illinois; and St Andrews, Scotland – to our Five-Star accommodations at The American Club Resort and Old Course Golf Resort & Spa. The ISPA Media Event allows our amazing staff to share the KOHLER Experience through unique spa offerings and guest stories.

Benefits resulting in our event participation include media hits and placements immediately following the event and in the proceeding months with exposure opportunities in outlets such as print publications, online blogs, social media outlets, etc. During the 2012 ISPA Media Event, we were thrilled to have Fox News Travel stop by our booth for an on-camera interview to discuss Kohler Waters Spas and The American Club – what an amazing opportunity it was! It was also exciting to see other media representatives tweeting about us during the event as we were chatting with them in our booth.

Participating in the annual ISPA Media Event is a worth-while investment. If you wish to position your spa or business among the elite within the health and wellness industry, I encourage you to consider being a 2013 ISPA Media Event sponsor. It’s a great opportunity to talk about your awards, new treatments or promotions or share what guests are saying about your spa, resort and products.

So, what do you say… will I see you at the 2013 ISPA Media Event?
Jean Kolb – ISPA Member
Director of Wellness – Kohler Co.

To learn more about the 2013 ISPA Media Event or to be an event sponsor, email Allie Hembree at